The Principle Trust Children’s Charity was founded in 2011 by Mike Davies MBE. Mike’s motivation and desire to help children who are disadvantaged was driven by his own personal childhood experiences. At the young age of five, Mike unfortunately lost his mother to cancer, leaving his father to provide for himself and four children. Mike’s father had two daytime jobs which helped to pay for childcare, clothes, and food. They did not have a car or a TV and there were no family outings or holidays. Life was tough.
As time followed, Mike believed the time had come to develop a foundation that could support children who were experiencing and shared a similar childhood to himself, and with a group of employees from Principle Healthcare, The Principle Trust Children’s Charity was founded.
“Making a meaningful difference to children, by providing a holiday, which otherwise they may not have had, is something which is heartfelt and truly worthy. Reading and hearing the feedback after the holidays motivates us to provide more children, with more holidays.” Mike Davies, Founder, CEO and Chairman.
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